There is a paradigm shift in the software industry. As tech giants make headlines with billion-dollar valuations, a less-hyped revolution is taking place in the shadows. It’s where individual founders and small teams are building profitable businesses that address a specific problem for a niche audience.

Want the best B2B emailing practices for 2023? Discover these new and effective B2B email marketing strategies, with five of the best examples to use as guides.

Email source code is an informative dataset that can help you better design your emails and understand your subscribers’ actions. Here’s what you need to know.